A Business And Creative Person Like You. 


I come from a family of entrepreneurs.   Nearly everyone in my immediate and extended families own their own business.   And true to the family tradition, I too have been a businessman for most of my adult life.   That is part of the reason why nearly a quarter century ago I co-founded Piccionelli & Sarno to provide top-notch legal services to businesses from a businessman’s perspective.  From the start it has always been our philosophy that businesspersons coming to our firm for legal services should find a kindred entrepreneurial business spirit here. 

Similarly, for creative persons seeking our assistance, we have strived to ensure that they would always find that a creative spirit pervades what we do at Piccionelli & Sarno.  That spirit results from the fact that both of the firm’s founders are accomplished creators.   I am an inventor of numerous technologies and have been awarded more than fifty United States and foreign patents.   I am also one of the founders of Stage 32 (, the world’s first social network for independent motion picture production.  I am also a lifelong professional musician and composer of more than one thousand musical works.   Our firm’s co-founder, Robert Sarno, also an accomplished creator, is a major motion picture scriptwriter.  

From the start we have believed that creative clients are best served by experienced legal counsel that also have a native understanding of, and reverence for, the creative process.   And it is from our profound love of creativity and the fruits of the creative mind that we strive to protect our clients’ freedom of expression and intellectual property rights in their creations.

We thank you for visiting our website.  

Gregory A. Piccionelli, Esq.



Texas Kickstarts A New Era In Crowdfunding


 Securities and Exchange Commission (SEC) still has not finalized long-awaited federal crowdfunding rules.  The SEC is now nearly two full years past the Congressionally-mandated deadline to provide final enabling rules for the online crowdfunding provisions of Title III of the JOBS act passed in 2012.

For those not familiar with Title III of the JOBS Act, it is a law enacted nearly three years ago that will allow companies for the first time to use online crowdfunding to raise capital and fund projects, ventures, and other enterprises by selling stock, secured debt and other securities.  This type of crowdfunding is often referred to as “equity-based crowdfunding” in contract to “gift-based” crowdfunding of the type transacted on sites like Kickstarter ( and Indiegogo (  Gift-based crowdfunding sites have been around for years and have been used to successfully provide capital to thousands of businesses and projects.  Occulus Rift, the virtual reality goggle company, was one such gift-based crowdfunding start up that was sold for $2 billion to Facebook a year and a half after its first crowdfunding campaign.  

Read more: Texas Kickstarts A New Era In Crowdfunding

Prenup Agreements


It’s summertime, and like every summer, the weather’s beautiful and a whole lot of people are getting married.  That’s a good thing, for as a friend of mine once told me, “Marriage is a sacred institution. It's something a man only does ... two or three times in his life!” Unfortunately, however, this summer, like every other summer, a whole lot of other people will be getting divorced.


This year, like every year, there is intense media focus on high profile, high net worth celebrity divorces.  The one getting the most attention this year is, of course, the multi-hundred million dollar break up of Coldplay front man Chris Martin and actress Gwyneth Paltrow.  While the media’s divorce gossip reporting surrounding star splits may reveal a kind of sick national obsession with celebrity wealth, and the woes of the privileged class, one good thing about the coverage, perhaps, is that it also seems to regularly provoke a discussion about asset protection in the event of a divorce or dissolution of a civil union.   Consequently, this month’s article is about an important type of legal contract that I believe every entrepreneur should know at least a little bit about: the prenuptial agreement.

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DMCA Takedown Notices


Recently I have received a lot of requests from our readers regarding the requirements for a proper “DMCA takedown” notice.   For those not familiar with a DMCA takedown notice, it is a communication that is sent to an online service provider (“OSP”) by a party that owns or controls the copyright in a work that the party believes is being infringed on a website or via an online service controlled by the service provider.   But before we get into the details about what should be included in a proper DMCA takedown notice, it is helpful to know why such notices are required in the first place.

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The Importance Of Acquiring The Right Music Rights


Music is a big part of just about every kind of entertainment.    It is, for example, an integral component of most motion picture productions from mega-budget movies to micro budget indie films.  Even a relatively large segment of adult videos include music.   Online, the use of music is exploding all over the Web.   From YouTube content, to online games, to the music playing in virtual world discos, music has become an integral feature of many types of web sites and other online services.  For example, music is being used with increasing frequency in web ads, site tours and in online promos for an ever-increasing range of products.   Paraphrasing an old Rodgers and Hammerstein song, one might rightly say that the web “is alive with the sound of music”.    

Read more: The Importance Of Acquiring The Right Music Rights

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